Marketing is a job too

by Ginger on May 21, 2009

in The 9-5

Yesterday was a baaaaad day at work. It was one of those days that saps your will to do anything but bitch and moan and then sit on the couch eating potato chips. I was stressed about something at work, had coworkers who refused to help me by doing their jobs and one thing after another piled up to add to the misery.

Today, of course, there are repercussions. Because I spent so much time on this one issue yesterday (read: my entire day), I now have about 3 things that are down to the wire with deadlines. Because my coworkers were so uncooperative yesterday, today I am not mentally able to do the jumping through hoops that I normally do for them. Because I was such a stress case yesterday, today I’m having to double check the work I did in my frantic state.

Everyone has off days at work–everyone–but something about yesterday went beyond an “off” day. And in my reflections on everything that happened, I think it comes down to respect, or lack thereof. I’m not sure my coworkers respect my job. Not me, per se…I think they think I’m good at what I do, professional, thoughtful, and engaged. But my job? Not so much.

What is it about marketing that makes people think, “oh you can work magic, that’s your job” but also to think “oh hey, I don’t really need to provide marketing with anything–they can wait until my project is done/I’ve had my lunch/I’ve taken a nap.” Why is it so hard to understand that I’m marketing YOUR product/project/baby, and that if I’m asking you for things, it’s only going to help YOU in the long run? Don’t help me and I can’t work the magic you expect. Don’t help me and I’ll be forced to move on to other projects. Don’t help me and you’re shooting yourself in the foot.

Look, I don’t expect everyone to know the ins and outs of what it takes to be in marketing. I don’t expect you to understand all the little things that go into one project. That’s not your job, I get it. But what I do expect is that if you are asking something of me, and I tell you I need something, respect me and my job enough to know that I’m asking for a reason.

Cee May 22, 2009 at 7:31 pm

I really wish some companies would cross-train their people.

When you are in someone else’s shoes, you see how YOUR performance impacts other people’s jobs and their ability to help you (not you.. just a general “you”)

I’ve had that issue zillion times and it’s so frustrating when you either can’t do your job, or can’t do it to the best of your ability, because your job depends on other ppl as well.

Cee´s last blog post..A few other points on interviewing…

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